Going “green” and becoming more sustainable has grown to become an attractive and popular trend for many companies and organizations. Not only is it great for the environment, but those things that are harmful to the environment can also be unsafe for children. When preparing your center for child care, going “green” is likely the last thing to cross your mind.  However, making sure that you are conscious of things like wall paints, pest control practices and cleaning supplies is important.

Read More

As much as we try to protect our children, studies show that more than half will experience bullying at some point in their lives. Bullying can take place as early as preschool and as a teacher or director, it is important that you take actions early on in order to prevent bullying. In this post, we’ll discuss bullying: how to recognize it, prevent it, and what to do if bullying does occur at your preschool.

Read More

Did you know that 8 out of 10 consumers use the Internet to research local businesses and that 72% trust online reviews as much as personal recommendations?[i] Web results have tremendous influence on most people’s buying decisions, especially moms with young children. This means that for child care providers and preschool directors like you, using online marketing to create a great online presence is more important than ever.

Read More

Some of the kids in your care may be transitioning to kindergarten in the near future, what should you do? Kindergarten can be a big transition for little ones, especially if they are going from a private center or an even smaller family home to a public school. They are leaving everyone that has become familiar to them behind and have to learn how to cope with the higher demands that come along with being a kindergartener. Here are some ways to assist you as a provider in guiding them along the way:

Read More

Marketing the old-fashioned way doesn’t work anymore. Your customers – parents – have migrated to the Internet (8 out of 10 consumers research local businesses online so online marketing is now key to running a successful child care business. In our previous post, we discussed online marketing and shared the top 5 online marketing strategies for child care providers.

Read More