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Facebook is the world’s most popular social networking website with over a billion users worldwide. If you’re not using it to reach prospective parents and engage with currently enrolled families, you’re missing out. The benefits of using Facebook are countless for all businesses, but as discussed in our earlier blog post, it’s especially true for child care and preschool programs because of your target audience: mothers with children under 5 are the most active users of social media.

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In honor of the Week of the Young Child, we are thrilled to announce our partnership with the DC Public Library in support of the Sing, Talk, and Read early literacy campaign! It’s never too early to set children on the path to success. As a professional early childhood educator, you understand the importance of imparting early literacy practices starting at birth to better prepare babies and children for success later down the road.

The Sing, Talk & Read DC initiative, led by the DC Public Library, shows parents and caregivers how to make singing, talking and reading to their very young children a part of their day, every day.

You can watch us discuss the campaign on Let’s Talk Live (NewsChannel8) and offer examples of how you can turn your everyday routine into a fun learning opportunity.

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